November 17, 2010

So why should I have a business Blog exactly?

The Perception of Business Blogs by Business Owners As digital marketing consultants we have become accustomed to having to convince some of our clients as to […]
November 16, 2010

The Online Marketing Mix – Part Two

So why is Social Media grabbing so much attention? Social Media has provided us with a brand new culture. Social network websites, blogs, social bookmarking sites […]
November 15, 2010

The Online Marketing Mix – Part one

For most businesses, Internet Marketing or Digital Marketing as it is often called is a mix of Search Engine Optimisation, Social Media Marketing, Paid Search Marketing […]
November 14, 2010

How to Write effective Paid Search Advertisements

Paid Search, or Pay-Per-Click (PPC) advertising can be a very effective way to drive targeted traffic to your website.  We often recommend short-term PPC campaigns to […]